M.B.A (Advertising and Sales Promotion)
Duration: Two Years

Medium :
English

Eligibility:
A pass in any degree.

Syllubus:


FIRST YEAR
1.Principles of Management and Organisation Behaviour
2.Managerial Economics
3.Accounting and Finance for Managers
4.Marketing Management
5.Human Resource Management
6.Research Methods for Management
7.Corporate Communication
8.Operation Management

SECOND YEAR

1.Management Information System
2.Advertising And Sales Promotion
3.Public Relation
4.Media Management
5.International Marketing Communication
6.Strategic Management- Indian Global Contest
7.Direct Marketing And Personal Selling
8.Trade Promotion
9.Media Management

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